Consumers these days are more likely to seek advice from those they perceive as credible peers than from the wealthy and famous. That’s where social media influencers come in. These low-key marketers...
Entrepreneurship
Social media enables businesses to directly reach and engage with their customers and target markets. If you have the right skills, you can launch a successful...
On November 8, Techpoint hosted Twitter CEO and co-founder, Jack Dorsey and his team at a town hall meeting with local entrepreneurs. Alongside...
Jack traversed Lagos – mainland and island – meeting with techpreneurs and some popular personalities on Twitter from November 7—9. He then spent...
Social media has very much forced us to re-evaluate how we look at fame. It used to be that famous people were generally those on TV, movies, and at the top of...
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