The rise of digital commerce has created new ways for e-commerce retailers to improve their businesses and deliver an exceptional customer experience. This is due to the industry’s constant adaptability to meet new demands and opportunities to create a seamless shopping experience by offering consumers various products and services and…
Digital marketing has emerged as a powerful form of marketing in today's digital landscape. In 2023, it continues to be the preferred choice for businesses worldwide, and as a young person, venturing into digital marketing offers immense opportunities. Digital marketing is a dynamic and ever-evolving field that encompasses various strategies…
Businesses utilize a variety of marketing methods to sell their products or services and reach their target audience. Here are some examples of common styles of marketing: Search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, influencer marketing, and online advertising are all examples…
A detailed marketing plan can guide your efforts, target the correct audience, and produce substantial results whether you're establishing a new firm or revamping your old marketing strategy. We'll lead you through the important steps to creating an effective marketing plan in this beginner's guide. Establish Your Business Objectives: Begin…
Content marketing is a valuable strategy that can help businesses effectively reach and engage with their target audience. There are several reasons why businesses should consider content marketing, including: Build brand recognition: You can make your company more well-known to your target market by producing and disseminating useful and educational…
Building a successful business is a difficult task that demands careful strategy, execution, and flexibility. Whether you're just starting out or wanting to expand your current firm, having a well-defined strategy in place is critical. This blog post will go over five critical strategies that will help you develop a…
With current trends and over time. Nigerians have developed and been exposed to technology, but technology has evolved from surface technology to in-depth analysis of technological trends. Because it deals with software analytics, technology is more complex than we realize. As a young Nigerian trying to break into tech, here…
WHAT IS BLOGGING? A blog is an online journal or diary that can be created only for personal use and restricted to the owner or a certain range of users. A blog post is a unique article of content about a specific subject. Outlining the goal you want to achieve…
On Monday 6th of March 2023, SME100AFRICA X AXAMANSARD held their digital marketing course for women in commemoration with the international women’s day at the mansard place Victoria Island , Lagos. The marketing course started with the Rotimi Peters (Operations Head Sme100Africa) making an opening speech and Mr Olusesan Ogunyooye…
Content marketing is reinventing the concept of strategic marketing, Content marketing has evolved in many ways and has also become a norm in the digital aspect of marketing. This article is designed to educate readers on the concept of this form of marketing. WHAT IS CONTENT MARKETING? Content Marketing is…
